AAHOA President and CEO Laura Lee Blake voiced her optimism about the future of the industry during her participation on a panel held at the 2024 Americas Lodging Summit. 

She took part in a Boardroom Outlook Leadership panel moderated by Adam McGaughy, featuring insights from industry CEOs Greg Juceam, Sam Nazarian, and Russell Urban.

Blake noted that leaders need to incorporate both human interaction and the "seamless connectivity" offered by technology. Globally, hoteliers are also concerned about issues such as sustainability, which haven't gotten as much traction stateside. Ultimately, she said, these are issues the industry can tackle.

"I'm very optimistic that this industry can come together and really be stronger than ever," she said.

Read more about her experiences at the event in her LinkedIn post.